Printing of Marketing Material
Businesses do like to promote their products and services, which is how they make money. Welcome to UGI - your marketing partner in future! We exist because businesses need Design, Print & Packaging. Printing costs money and design creates headaches. We will help you utilize our services to promote your products and services without any of the usual hassles associated with designing or printing your own marketing materials.
In print, it is not like the spoken word. Printing has made the concept fixed, permanent in people's minds. The world can respond to your message or product with the printing of newsletters, direct mail projects, programs, directories and brochures. In this task, it is not enough that we look good - our mission is to make you look good. We offer commercial printing services to help you accomplish any imaginable project.
Studies have shown that personalizing your marketing campaign can increase response rates by over 500%. We can help you design corporate identity, flyers, brochures, letterhead or any other standard print job that your business may need. We also provide customized direct marketing solutions that allow you to send out personalized marketing material to each one of your customers. Whatever your printing requirements are; marketing material, corporate brochures, annual reports or an advert for your local newspaper we can create and deliver a design or print to fit the required purpose and your specifications.
In order to differentiate your business from the litany of competing materials, you need to give customers a reason to trust your brand. Your marketing materials only represent the beginning of a much larger dialogue with your customers. Here are a few tips for initiating and growing this relationship.
Needs before Leads. Any marketing piece can have a 'call to action', reaping short-term benefits. It's just a matter of dangling the right incentive. But the best organic sales growth comes from the quality of your leads, not the quantity. Keep your messages connected to the fundamental needs of your customers.
Education over Assumption. Put yourself in the customer's shoes. They probably require more information to truly appreciate the merits of your products and services, even if they appear ready to sign the dotted line. Whether it's having a comprehensive website or a friendly voice answering the telephone, you should always promote ways to create a more informed customer.
Be honest and set realistic expectations. There's nothing more off-putting to customers than seeing unsubstantiated claims in a promotional piece. Even if you think the tactic will raise revenues, consider the cost of losing trust and credibility. Customers need to know what your products and services can and cannot do because, in the end, they will discover the truth.
Initiate the Commitment. You may be seeking a commitment from the customer, but it's the commitment you make to them that matters most. Customers want to see that you can fulfill your own promises ¨C whether it's promising to respond to a sales lead within a precise time frame, demonstrating a genuine interest to listen to the customer's needs, or offering a quick turnaround time on work quoted.
Many people might say that print is print at the end of the day. The quality of the copy shop around the corner may be adequate for some, but the quality of your literature ultimately reflects the quality of your product. There are many finishes and printing techniques available to help make your marketing material stand out from your competitors. Let's use years experience within the print sector to contribute quality printed items at competitive prices for you!
Honor your efforts with exquisite design & printing to attract the attention your product or service deserves. UGI is here to help you produce marketing materials, collateral and media kits worthy of the praise your product, service and organization should earn you!
Our graphic designers will be happy to receive your brief for artwork or we will be happy to receive your own artwork on disc. You provide the spec and we'll return our QUOTATION of PRINTING, call us today on + (86) 135 333 11702 or email us [email protected] your PRINTING requirements.
